Tagged: European Elections

Election Propaganda: The European Edition

It’s been a while since I’ve done one of these! Over the years it has become a bit of a tradition on Another Kind Of Mind that, whenever an election rolls round, I take great delight in poking, prodding and generally pulling apart the ‘Election Communication’ leaflets (read: abject propaganda) which the various parties stuff through your letterbox in a vain attempt to win your vote. Most people just chuck these leaflets into the recycling without even bothering to look at them – but I read and analyse (more like laugh at) these political communications so you don’t have to…

So far, I have been bombarded with half a tree’s worth of rubbish from the Labour Party, a rather shouty leaflet from the Tories which made me feel slightly ill, and some vaguely odd (and almost semi-literate) offerings from several tiny and relatively new political parties that I had, I must confess, not previously heard of. I have had nothing at all from the Liberal Democrats (big surprise!) or from the Greens (perhaps they are saving on paper to offset all the leaflets Labour have sent out?).

Of all these glaring omissions, I am most disappointed that I haven’t been favoured with any UKIP propaganda this time round (shame, I always enjoy being rude about them), especially since one of their local election candidates in the ward next door to mine produced some campaign leaflets which were so spectacularly weird that they got him deselected by the local branch of the party* –  but despite this sad and sorry loss to my rant, we will carry on regardless with what I do have.

First up, and simply because they sent me so much crap, is Labour. Although they all promise rather desperately to “act to deal with David Cameron’s cost-of-living crisis”, these leaflets feature the usual digs at the Tories and UKIP (“Don’t be taken in by the other parties…”), and some of it manages to be both prescriptive and patronising at the same time too – which certainly puts me off (“This is what your ballot will look like. Put a cross in the box next to Labour” Um, thanks but no thanks, Ed).

One point in Labour’s favour is that they are the only party who have actually sent me information about their candidates for the local elections (everything else I’ve had from everyone else has been specifically about the European vote), but that doesn’t let them off the hook, I’m afraid. Sorry, Labour supporters, but I still don’t trust them – taking the word ‘New’ off the front of the party name and pretending your leader wasn’t actually in the Blair cabinet isn’t really enough for me…

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